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AMAZING AGENT TEMPLATES & TOOLS
ESSENTIALS AGENT TRAINING
POP BY IDEAS
Pop-Bys are a common marketing tool used by real estate agents to stay top of mind with past clients and current leads.
The idea is to "pop by/drop-off/mail" something small and memorable to stay at the top of their minds for future business.
Check out some creative marketing & pop by ideas below for inspiration!
*Some items contain affiliate links which means if you purchase from those sites, we may receive a small commission.
JUMP TO MONTH OR SEASON:
#AGENT MARKETING #POPBYIDEAS
February Marketing Ideas
Open House, New Client, Valentine Marketing
Click the image to view the video for inspiration.
You Are The HEART
Of My Business
Tie a pretty ribbon around the world-famous heart tart candy paired with your branded tag that gives them access to The Valentine's Planner & Activity Guide - they will LOVE IT!
"Nothing is sweeter than your referrals"
Items:
Packaging:
Mailing:
#PeppermintPattyDay
February 11th
Celebrate this #hashtag holiday and let your clients know how much referrals mean to you!
Items:
Packaging:
Mailing:
Happy Valentine's Day
February 14th
Let your clients know you are just a call away to help them find their perfect home match this Valentine's!
Items:
Packaging:
Mailing:
#NationalMuffinDay
February 20th
Let your clients know you are just a call away to help them find their perfect home match this Valentine's!
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Packaging:
#AGENT MARKETING #POPBYIDEAS
SEASON: HELLO SPRING!
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Spring 30-Day
Declutter Challange
The Spring Lead Magnet Kit is a done-for-you 30-day declutter challenge workbook including a branding kit to promote. Keep a copy for yourself and share it with current leads, past clients, and use it as a lead magnet to get new leads! This is a super affordable way to show up and provide value via email for all of Spring!
​
If you are brand new to lead magnets or want to learn more about how to create free landing pages, opt in forms, etc consider The Lead Magnet Workshop (the Spring Lead Magnet Kit is included in the workshop)!
#AGENT MARKETING #POPBYIDEAS
March Marketing Ideas
PINCH Protection
March 17th
Let your clients and leads know you are here to protect them from getting "pinched" in the real estate market & for St.Patty's Day! Super affordable option to show up & stay top of mind!
Items:
Mailing:
1st Day Of Spring
March 20th
Share an affordable cleaning gift they can use & let them know you're available to share market updates.
Items:
Packaging:
National Waffle Day
March 25th
Share a sweet gift & celebrate Waffle Day also letting your clients and leads know how much you appreciate their referrals with this pop-by!
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Packaging:
Mailing:
#AGENT MARKETING #POPBYIDEAS
April Marketing Ideas
Open House Eats & Treats
Click the image to view the video for inspiration.
Bunny Bait
All of April
This is a fun way to share your Easter Bunny side with past clients and leads who have little ones. Super affordable option to show up & stay top of mind!
​
Bunny Bait Mixture:
Oatmeal
Spring Color M&Ms
Editable Glitter or Sprinkles
Items:
Mailing:
Peach Cobbler Day
April 13th
Share your love of peach cobbler with past clients and current leads to celebrate #PEACHCOBBLERDAY with a box of peach cobbler mix or a bag of peaches!
Items:
Packaging:
Happy Easter Sunday
April 20th
If you have a green thumb and enjoy plants share a plant with past clients and current leads while reminding them how their referrals help your business grow and wishing them a Happy Easter!
Items:
Packaging:
#AGENT MARKETING #POPBYIDEAS
May Pop By Ideas
May Ideas
Coming Soon
#AGENT MARKETING #POPBYIDEAS
SEASON: HELLO SUMMER!
OPEN HOUSE
Summer Theme Bundle
Everything you need for a fun Summer Extravaganza Theme Open House! Complete with flyers, game cards, gift bag tags, social media posts, and more!
The best part is you can host a single Open House or host a group Open House with other Realtors in the subdivision. Potential clients visit each of the homes to be entered into the drawing or giveaway. ​​
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#AGENT MARKETING #POPBYIDEAS
June Pop By Ideas
Happy Father's Day
June 15th
BBQ Season is here! Share a BBQ spatchula with your clients as you pop by this summer to let them know how FLIPPIN' AWESOME they are!
Items:
Packaging:
Open House Eats & Treats
Click the image to view the video for inspiration.
Happy #Yo-YoDay
June 6th
Share a Yo-Yo with your past clients and current leads this month. Adding a retro vibe for your summer pop by!
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Packaging:
#GoFishingDay
June 16th
Share your love of fishing with past clients and current leads this summer! Tie a fun fish gift & celebrate Go Fishing Day this summer!
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Packaging:
#AGENT MARKETING #POPBYIDEAS
July Pop By Ideas
Open House Eats & Treats
Click the image to view the video for inspiration.
#Plastic Bag Free Day
July 3rd
# PlasticBagFreeDay is a great reason to pop by and share your support of our awesome planet! Grab a fun reusable bag that your past clients and current leads can reuse for about $5 and stay top of mind this summer!
Items:
Independence Day
July 4th
Add some sparkle to your pop by this month & remind past clients how much referrals mean to you!
Items:
Packaging:
#Tape Measure Day
July 14th
Something handy for around the house, share a tape measure and stay top of mind this July! *Consider covering the center with a custom sticker with your contact details!
Items:
Packaging:
#AGENT MARKETING #POPBYIDEAS
August Pop By Ideas
August Ideas
Coming Soon
#AGENT MARKETING #POPBYIDEAS
SEASON: HELLO FALL!
How Adorable Is This!?
Super simple yet elegant and can work for many months during Fall! Simply add paper shred to the bottom of the clear bag then layer with the mini glass jar filled with either sprinkles, candy corn or crushed nuts, add in a caramel cup and apple. Finish it off with a fall-inspired ribbon.
THEME: "Happy Fall"
DATES TO USE: September 22nd - December 20th
*#CaramelAppleDay Is October 21st.
TAG IDEAS: "You Are The Core Of My Business, Happy Fall"
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Supply List:
Click Below For Direct Links
Green or Red Apples (local grocery)
#AGENT MARKETING #POPBYIDEAS
September Pop By Ideas
Do you love peanuts?
Celebrate #PeanutDay! This is an inexpensive way to show up and stay top of mind!
Simply purchase a bag or jar of peanuts, add it in a bag and tie a fall theme ribbon with your business card & tag. Done!
THEME: "Happy Peanut Day"
DATES TO USE: September 13th
TAG IDEAS:
"I Go NUTS For Your Referrals,
#HappyPeanut Day"
Supply List:
Click Below For Direct Links
Does your target client have kids? #NationalPlay-DohDay is a great way to show up & give your clients a smile!
The idea is to add a stack of play-doh in a cello bag with color ribbon & add in a gift bag if you would like.
Super affordable & brandable!
THEME: "Happy Play-Doh Day"
DATES TO USE: September 16th
TAG IDEAS:
"I Do Not Play-Doh
About Your Real Estate Needs
#HappyPlayDohDay"
Supply List:
Click Below For Direct Links
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Coffee Lovers! #NationalCoffeeDay is a great reason to pop by!
A few simple options could include a fall-themed frappuccino or a mix of fall K-cups in a cello bag with a cute ribbon & your tag tied together.
If you want to get a little fancy, you could add a full 10oz fall theme coffee with a few coffee mugs in a fall color gift bag.
THEME: "Happy Coffee Day"
DATES TO USE: September 29th
TAG IDEAS:
"I Run On Coffee, Contracts, & Your Referrals #HappyCoffeeDay"
#AGENT MARKETING #POPBYIDEAS
October Pop By Ideas
Taco Fans!
Celebrate #TacoDay! This is a fun way to show up and stay top of mind!
The cactus taco holders are perfect for past clients and current leads to remember you each time they have Taco night!
THEME: "Happy Taco Day"
DATES TO USE: October 4th
TAG IDEAS:
"I Am Available To TACO 'bout
Your Real Estate Needs,
#HappyTacoDay"
Taco Fans!
Another way to popby for #TacoDay.
Add a fiesta theme gift bag with ingredients for taco night.
THEME: "Happy Taco Day"
DATES TO USE: October 4th
TAG IDEAS:
"I Am Available To TACO 'bout
Your Real Estate Needs,
#HappyTacoDay"
Home Fire Safety
Provide value and help educate about the importance of home fire safety!
Simply add your own branding using the free version of Canva, & email to your clients as a PDF OR Print and share as a pop by!
THEME:
"Happy Fire Prevention Week"
DATES TO USE: October 6th-12th
TAG IDEAS:
"Protecting You, Your Family &
Your Investment is My #1 Goal!
#HappyFireSafetyDay"
Supply List:
Click Below For Direct Links
Home Fire Safety
Share the importance of Fire Safety Week!
Pick a few items and add to a small bag with a pop by tag & stand out as the expert in your market!
THEME: "Happy Fire Safety Day"
DATES TO USE: October 9th
TAG IDEAS:
"Protecting You, Your Family &
Your Investment is My #1 Goal!
#HappyFireSafetyDay"
Supply List:
Click Below For Direct Links
Home Fire Safety
Offer fire protection as your pop by.
Pick an extinguishing agent, then tie your tag with a color ribbon!
THEME:
"Happy Fire Prevention Week"
DATES TO USE: October 6th-12th
TAG IDEAS:
"Protecting You, Your Family &
Your Investment is My #1 Goal!
#HappyFireSafetyDay"
Supply List:
Click Below For Direct Links
Offer a Giggle!
#Knock-KnockJokeDay is a classic way to be remembered! Consider writing inside the book you favorite knock-knock joke signed - your favorite realtor
THEME:
"Happy Knock-Knock Joke Day"
DATES TO USE: October 31st
TAG IDEAS:
"Knock-Knock. Who's There? Your.
Your Who? Your Favorite Agent
Who Is Always Available To Help
You Reach Your Real Estate Goals
#HappyKnock-KnockJokeDay"
#AGENT MARKETING #POPBYIDEAS
November Pop By Ideas
Tis The Season!
#DearSantaLetterWeek is a fun reason to pop by! Kids & Adults can use this time to spark excitement in preparation for the "big guy" coming to town.
Simply tie together a few of the Santa letter kits and add to the adorable Santa bag & complete with a candy cane!
THEME: "Dear Santa Letter"
DATES TO USE: Nov 10th-16th
TAG IDEAS:
"The big guy is coming to town
soon, here is your kit to mail him
a letter"
Happy Holidays -
Your Agent, Amy
Family Game Night!
Celebrate the iconic real estate game on #MonopolyDay! This is a fun way to show up and stay top of mind!
Pop by with the original board game or the new card version game. Either way, this is one to bring a smile to the entire house!
THEME: "Happy Monopoly Day"
DATES TO USE: Nov 19th
TAG IDEAS:
"Here to help you WIN the real
estate game!
#HappyMonopolyDay"
Oh, CAKE!
Celebrate #CakeDay by popping by with this season inspired spike cake and cream cheese icing! Pair everything in a fall theme bag and you just delivered a smile to the family!
THEME: "Happy Cake Day"
DATES TO USE: November 26th
TAG IDEAS:
"I help make buying & selling real
estate a piece of cake
#HappyCakeDay"
#AGENT MARKETING #POPBYIDEAS
SEASON: HELLO WINTER!
#AGENT MARKETING #POPBYIDEAS
December Pop By Ideas
Cookies at Christmas
#NationalCookieDay is a fun reason to "pop by"!
Add a few packages of Famous Amous cookies in an adorable house-shaped bag tied off with your custom pop by tag and your good to go!
THEME: "National Cookie Day"
DATES TO USE: Dec 4th
TAG IDEAS:
"No matter how the cookie crumbles, clients like you are the best part of my business"
Happy Cookie Day!
Your Agent, Amy
Your Gingerbread House
#GingerbreadHouseDay is a great reason to pop by
Grab a kit for only $5, add in a cute reusable Christmas gift bag, tie your tag, and celebrate Gingerbread Day!
THEME: "Ginger Bread House Day"
DATES TO USE: Dec 12th
TAG IDEAS:
"Here to help you find your next
gingerbread house"
Happy GingerBread House Day!
Your Agent, Amy
Crosswords At Home
#CrosswordPuzzleDay is a fun reason to pop by!
Share a copy of the real estate puzzle game book, tie a color ribbon with your tag, and you're all set!
THEME: "CrosswordPuzzle Day"
DATES TO USE: Dec 21st
TAG IDEAS:
"Here To Help you solve the real
estate puzzle"
Your Agent, Amy
#AGENT MARKETING #POPBYIDEAS
January Marketing Ideas